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Sabtu, 13 September 2014

TEORI KOMUNIKASI MASSA


Judul : TEORI KOMUNIKASI MASSA
Pengarang : Morissan, M.A
Penerbit : Ghalia Indonesia                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                
Cetakan               : cet. 2
Tahun Terbit : 2013
Bahasa : Indonesia
Jumlah Halaman : 184 hlm
Kertas Isi : HVS
Cover : Soft
Ukuran : 17 x 25 cm
Berat : 300 gram
Kondisi : Baru
Harga :  Rp       67,500 diskon 20% diskon 15%
Bayar :  Rp       54.000
Stock : 1





TEORI KOMUNIKASI MASSA
Pengarang: Morissan, M.A
Penerbit: Ghalia Indonesia

DAFTAR ISI

BAGIAN 1 PENDAHULUAN

BAB 1 MEDIA DAN KOMUNIKASI MASSA
Media dan masyarakat
Teori media
Jenis-jenis teori
Studi komunikasi masa
Tingkatan komunikasi
Teori komunikasi masa
Proses komunikasi masa
Model komunikasi masa

BAB 2 PERKEMBANGAN TEORI KOMUNIKASI MASSA
Era teori masyarakat masas
Era perspektif ilmu pengetahuan
Era teori efek terbatas
Era teori kebudayaan

BAGIAN 2 MEDIA MASA

BAB 3 TECHNOLOGICAL DETERMINISM
Sejarah media
Media panasa dan dingin
Asumsi teori
Media adalah pesan
Hukum media

BAB 4 PESAN MEDIA DAN FAKTOR YANG BERPENGARUH
Level analsiis
Media di tengah pengaruh sosial

BAB 5 KUALITAS BERITA MEDIA
Kebebasan media
Keragaman berita
Gambaran realitas
Objektivitas berita
Kasus indonesia

BAGIAN 3 EFEK MEDIA MASSA

BAB 6 TEORI PERUBAHAN SIKAP
Proses selektif
Teori reinforcement

BAB 7 TEORI PENGGUNAAN DNA KEPUASAN
Asumsi dasar
Audien aktif
Sejarah perkembangan
Model teori

BAB 8 TEORI AGENDA SETTING
Studi awal
Tahap replikasi
Kombinasi faktor
Agenda media

BAB 9 TEORI KOGNITIF SOSIAL
Sifat manusia
Pengamatan dan peniruan

BAB 10 TEORI KULTIVASI
Asumsi dasar
Indeks kekerasan
Proses kultivasi

BAB 11 TEORI SPIRAL KEBISUAN
Opini publik
Peran media

BAGIAN 4 BUDAYA DAN MASYARAKAT

BAB 12 TEORI INTERAKSI SIMBOLIK
Masyarakat
Diri
Pikiran

BAB 13 TEORI KONSTRUKSI SOSIAL REALITAS
Tentang diri
Konstruksi sosial emosi

BAB 14 TEORI DIFUSI INOVASI
Tipe penerima inovasi
Asal teori
Akar teori
Proses difusi dan adopsi
Penelitian penting

BAB 15 TEORI KRITIS
Ciri teori kritis
Modernisme

BAB 16 STUDI KULTURAL
Ideologi budaya
Hegemoni
Tindakan
Struktur kekuasaan
Decoding

BAB  17 SEMIOTIKA MEDIA
Jean baudrillard
Michel foucault








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