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Sabtu, 20 September 2014

EKONOMI MANAJERIAL EDISI REVISI


Judul : EKONOMI MANAJERIAL EDISI REVISI
Pengarang : Henry Faizal Noor
Penerbit : Rajawali Pers                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                           
Cetakan                 : cet. 4
Tahun Terbit : 2013
Bahasa : Indonesia
Jumlah Halaman : 543 hlm
Kertas Isi : HVS
Cover : Soft
Ukuran : 17 x 25 cm
Berat : 1000 gram
Kondisi : Baru
Harga :  Rp     186,000diskon 15% diskon 15%
Bayar :  Rp     158.100
Stock : 1





EKONOMI MANAJERIAL EDISI REVISI
Pengarang: Henry Faizal Noor
Penerbit: Rajawali Pers

DAFTAR ISI

BAB 1 KONSEP EKONOMI MANJERIAL
Konsep dan pengertian ekonomi
Konsep dan pengertian manajerial
Konsep dan pengertian ekonomi manajerial
Pelaku kegiatan ekonomi
Konsep optimasi
Manajerial ekonomi, bisnis dan aktivitas ekonomi masyarakat

BAB 2 PERMINTAAN DAN PENAWARAN
Permintaan
Penawaran
Keseimbangan permintaan dan penawaran
Penagruh pajak dan subsidi

BAB 3 ASPEK PASAR DAN STRATEGI BERSAING
Konsep dan pengertian pasar
Perusahaan dalam pasar
Perusahaan dalam pasar internasional

BAB 4 PERENCANAAN USAHA
Konsep dan pengertian bisnis
Perilaku produsen
Konsep dan pengertian produksi
Konsep dan pengertian biaya
Konsep pendapatan dan laba
Konsep dan pengertian kelayakan produksi/ operasi
Kelayakan investasi

BAB 5 PERILAKU KONSUMEN, ELASTISITAS, DAN EKSTERNALITAS
Konsep dan pengertian perilaku konsumen
Konsep dan pengertian elastisitas
Jenis dan pengukuran elastisitas
Prinsip percepatan

BAB 6 KEBIJAKAN BISNIS
Definisi kebijakan bisnis
Kebijakan menghadapi tender atau lelang yang terbuka
Kebijakan pendanaan bisnis
Kebijakan menghadapi risiko usaha
Indikator

BAB 7 PEMERINTAH, INVESTASI, BISNIS DAN EKONOMI NASIONAL
Proses kegiatan ekonomi nasional
Pemerintah dan perekonomian nasional
Masalah investasi
Sumber daya investasi
Pemerintah dan ekonomi publik
Peranan perusahaan dalam ekonomi
Tenaga kerja dan ekonomi nasional
Tinjauan investasi secara makro ekonomi





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